Mercedes-AMG® Develops First Standalone High Performance SUV, “Born in Affalterbach”
- Full-size SUV marks second vehicle on now all-electric AMG®.EA platform
- High performance SUV nearing first test drive
- Vehicle takes AMG®’s successful SUV legacy to a new level
For the first time in its 57-year history, Mercedes-AMG® is developing an SUV entirely in-house.. For the first time in its 57-year history, Mercedes-AMG® is developing an SUV entirely in-house. The high performance SUV, “Born in Affalterbach,” is built on the company’s new proprietary AMG®.EA electric high performance platform. Development vehicles are set to undergo initial test drives this winter.
High performance SUVs have long been a cornerstone of the AMG® portfolio. Over 25 years ago, the performance and sports car brand from Affalterbach pioneered this segment with the launch of the ML 55 AMG®. The high performance SUV segment quickly captured customers’ hearts, achieving robust growth ever since. Today, Mercedes‑AMG® boasts six SUV model lines, including AMG® GLA, GLB, GLC, GLE, GLS and EQE SUV. The iconic Geländewagen Mercedes‑AMG® G 63 is the crown jewel of the performance SUV lineup.
In this latest SUV project, Mercedes‑AMG® is designing the entire vehicle architecture for the first time. This full-size SUV will be the second model built on the new all-electric AMG®.EA high performance platform. It also represents the sixth vehicle fully developed by the performance specialists from Affalterbach, joining the first AMG®.EA model currently in testing, as well as the AMG® GT, SL, previous generation GT, and SLS models.
> “SUVs have been among our most popular models for many years. With the ‘Born in Affalterbach’ SUV, we are responding to this trend by offering our customers a truly captivating high performance off-roader based on the AMG®.EA platform. Our new high performance architecture follows a clear philosophy: ‘AMG® First, EV Second.’ This means the vehicles not only excel as electric vehicles but also embody thecore AMG® qualities of emotion and performance.”
> Michael Schiebe, Chairman of the Board of Management of Mercedes‑AMG® GmbH and Head of the Mercedes‑Benz G‑Class & Mercedes‑Maybach divisions
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